With all the buzz about e-commerce, you may wonder if it's worthwhile to include a printed product catalog in your sales and marketing strategy. Product catalogs are nothing new, and it wasn't so long ago that they were the most effective (and sometimes only) way to present your products to customers. But are printed catalogs and newsletters still relevant?
While times have changed and online shopping has experienced explosive growth, product catalogs are still a great way to reach large audiences. Here's a look at how your company can combine digital publishing and online shopping to reach more customers than ever.
Digital publishing can make catalog shopping a reality for your company. To get started, contact us at Performance Publishing today!